We love what we do.

This business is as much about creative as it is about technology, and as technology changes we have to be ready to adapt our creative work and our thinking. We’re not mired down in process, our teams are made up of flexible folks with a drive for innovation. Our clients hire us for our ideas, and stay with us for our people.

Truly user-centered design.

In her recent review of WHi, top Forrester analyst Kerry Bodine, states "…it was the firm's continued refinement of its personas, which have engaging narratives chock-full of details to help drive design decisions, that most impressed us." WhittmanHart was among the select companies that Forrester invited to participate in its April 11, 2007, Forrester Wave report, The Forrester Wave™: Interactive Marketing Agencies - Web Design Capabilities, Q2 2007. In this evaluation, WhittmanHart was cited as a strong performer in Interactive Marketing Agencies.

Rather than employing arbitrary design styles, our creative development process starts with a proprietary Persona process. Whether starting off with mini-Persona explorations or delivering full-blown Persona models, we use real insights so that design is aligned with deep understanding of the audience.

Each Persona represents a specific customer segment, presented in a vivid, narrative description. They enable us to become so familiar with the target user that we can make swift and accurate decisions throughout a project’s design based on each Persona’s needs. This is not only reflected in our strategy, but shines through in our imaginative user experience design and information architecture.

Technical expertise that’s, quite frankly, awesome.

Blending imagination, know-how and passion, our technologists seek to create incredibly effective experiences. They can:

• Transform and integrate legacy systems into user-friendly transactional experiences.
• Design systems and processes that improve the efficiency of your business.
• Build internal systems that enable employees to access key information, share knowledge and learn new skills, which will accelerate processes and build collaboration.
• Construct Internet standards-based systems that help establish one-on-one relationships with customers.

We work with you to transform your business from the inside out, from business strategy and operations to your complete brand experience. We help you build, operate, improve and imagine - creating new ways to do business.